At the core of our investment strategy are the ingenious creators, passionate artisans and visionary pioneers who are the true makers of Italian brands, products and stories. With an owner-operator mindset and a permanent capital model, we look to continue this tradition of entrepreneurship, transferring knowledge from one generation to the next and sharing positive values with all our stakeholders.
Formed through a 50/50 partnership between two multi-generational entrepreneurial families, led by John Elkann and Stephen Cheng. Exor, one of Europe’s largest diversified holding companies controlled by the Agnelli family, and World-Wide Investments founded by the late Sir Yue-Kong Pao, the oldest family office in Hong Kong with over 60 years of experience in Asia.
We are dedicated to and passionate about the unique landscape of Italian medium-sized enterprises. We see the challenges of digitalization, internationalization and generational transfer, as an opportunity to take a unique investment approach and to lead the way in bringing tradition forward, with new value creation and innovation.
諾 “NUO” means promise, a word and a responsibility that we nurture every day. We thrive on fostering individual talents, collective ambitions and long lasting relationships based on mutual respect and understanding.
We are from different backgrounds united by our pursuit and passion: building better businesses together, starting with our own. We believe it comes down to people and staying true to our values, this is how we walk the talk at all times.
Since 1908, an excellence in the field of personal care and beauty products, known for its storied brands including Proraso, Marvis, Valobra and several more Italian icons.
Proraso — https://proraso-usa.com
Marvis — https://www.marvis.com
Our investment criteria are designed around what we call a “Goodness Factor”: Good Deal, Good Company and Good People. As long-term investors, what we look for is a deep alignment of values and sharing of vision, knowing that we can weather the ups and downs together, and grow multi-generational businesses sustainably.
We are ESG driven and believe that an owner-operator mindset can be leveraged to build passionate, ethically responsibly and stakeholder centric businesses across generations. We bring an extensive global network to accelerate growth and create consistent value over time.
Sustainability is our operating philosophy, as a company and as shareholders. We understand the responsibility to act, and we are eager to stand up for what we care about: planet, people and an inclusive way to prosper.
We choose an integrated and systematic ESG approach designed upon awareness to the cause, commitment to the target and engagement across all stakeholders; in other words, understanding what to do, measuring the impact and amplifying the reach. At last, we strive to foster a sustainable culture, internally and across the portfolio companies, influencing individual and corporate call to actions.
Underpinned by our mission to empower and to prosper, we have prioritized and implemented multiple initiatives, from daily office practises to long-term collaborative programs, based upon 3 clear principles in line with the overarching global framework of the United Nations SDG17.
Mitigate Natural capital SDG12 – SDG13
At the core of our environmental strategy, we place our effort to give back more than what we take. As a company, we will enforce a responsible approach to our footprint and individual consumption, by measuring and embracing a culture of mitigation and regeneration. As shareholders, we will influence and support the transition towards a greener value chain.
Mentor Human capital SDG4-SDG8
People are the essence of what we do, and our social strategy reflects the vision to nurture and empower the greatest number of individuals. We believe that education is essential to the development of Human capital, hence for the leaders of tomorrow and the broader community, we will invest to spur plurality, talent and creativity. As shareholder, we will strive to implement guidelines and principles to ensure a thriving workplace for all.
Manage Financial capital SDG10-SDG17
We are firmly grounded to weave ESG factors into our choices and investments and we commit to manifesting our purpose of Growing Italian Excellence with a fair, accountable and transparent governance. We choose to manage our financial capital with ethics, and we aspire to enable our portfolio companies to incentivize inclusion, reduce inequalities and collaborate towards greater shared values.
